News

Streaming Media Monitor Inks Deal with Microsoft

As critical mass builds around streaming media services, its users are beginning to wonder the same things that early Webmasters pondered with the World Wide Web sites. How many people are checking it out and what are they doing?

MeasureCast Inc. is one of the companies lining up to help with what it calls audience measurement.

The company announced Tuesday it had entered a marketing and distribution agreement with Microsoft Corp.

MeasureCast software sits on streaming media servers and allows content providers to find out about audience size and demographic information.

Microsoft is making MeasureCast's Active Event Monitoring software plug-in for Windows Media Services available for free download at http://www.microsoft.com/windows/windowsmedia/download/.

Contact MeasureCast, www.measurecast.com.

About the Author

Scott Bekker is editor in chief of Redmond Channel Partner magazine.

Featured

  • SameSite Cookie Changes Rolled Back Until Summer

    The Chromium Project announced on Friday that it's delaying enforcement of SameSite cookie changes, and is temporarily rolling back those changes, because of the COVID-19 turmoil.

  • Basic Authentication Extended to 2H 2021 for Exchange Online Users

    Microsoft is now planning to disable Basic Authentication use with its Exchange Online service sometime in the "second half of 2021," according to a Friday announcement.

  • Microsoft Offers Endpoint Configuration Manager Advice for Keeping Remote Clients Patched

    Microsoft this week offered advice for organizations using Microsoft Endpoint Configuration Manager with remote Windows systems that need to get patched, and it also announced Update 2002.

  • Azure Edge Zones Hit Preview

    Azure Edge Zones, a new edge computing technology from Microsoft designed to enable new scenarios for developers and partners, emerged as a preview release this week.

comments powered by Disqus

Office 365 Watch

Sign up for our newsletter.

Terms and Privacy Policy consent

I agree to this site's Privacy Policy.