The Schwartz Report

Blog archive

Microsoft Skipping Verizon for Round 1 of Windows Phone 7

Reports that Windows Phone 7 initially won't be available at launch on the Verizon Wireless network are hardly a surprise, given that all test units were assigned to AT&T. But now comes word that it might be awhile before Verizon Wireless users will be able to get their hands on Windows 7 Phones.

That's because, according to News.com's Ina Fried, Microsoft will need to create an upgrade to Windows Phone 7 to support CDMA networks. Both Verizon Wireless and Sprint's networks are CDMA-based while AT&T's and T-Mobile's networks are GSM-based.

How extensive that upgrade will be and when it will arrive is unclear, reports All About Microsoft's Mary Jo Foley but it appears Microsoft is targeting the first half of 2011.

If anything, Microsoft should have aimed to release WP7 on CDMA networks first, and then worry about GSM support.  By not offering support for CDMA from the outset, it only gives Google's Android further opportunity to become entrenched on Verizon's network.

That might not be so terrible if Verizon didn't have the largest percentage of subscribers in the U.S. with a share of over 31 percent, according to comScore. Perhaps Verizon wanted no part of Microsoft after the Kin debacle? Or maybe Microsoft feels it's getting even with Verizon for heavily pushing Android phones.

Whatever the case, Microsoft should have endeavored with more priority to deliver Windows Phone 7 on Verizon's network at launch. If Microsoft wants to have any chance of slowing the momentum of Android, its phones need to be on Verizon's network and prominent among the carrier's dealers.  It wouldn't hurt to have them available with Sprint as well.

What's your take? Drop me a line at jschwartz@1105media.com.

Posted by Jeffrey Schwartz on 09/17/2010 at 1:14 PM


Featured

  • Microsoft Shifting Away from Office 365 Brand Name in April

    Microsoft on Monday announced coming product naming changes, where "Office 365" is mostly getting replaced by the "Microsoft 365" brand.

  • Microsoft Grows Services Amid COVID-19

    Microsoft in a Saturday announcement recapped how its services have been affected by "shelter-in-place" governmental mandates in the last week, providing details on growth stats and prioritizations.

  • Microsoft Adds 6 More Months to Expiring Certification Programs

    Microsoft has announced an extension to the end date of three certification programs slated for retirement.

  • Microsoft's Surface Pro X: It's Like the Surface RT, But Better

    There's a lot about the Surface Pro X that's reminiscent of the ill-fated Surface RT. But despite the similarities, this might just be one of the rare cases where the sequel is better than the original.

comments powered by Disqus

Office 365 Watch

Sign up for our newsletter.

Terms and Privacy Policy consent

I agree to this site's Privacy Policy.