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Win Phone's Long Slog

Microsoft has high hopes for the recently released Windows Phone 7 -- hopes that have not yet truly materialized. If this phone came out six years ago it would be a home run worthy of Big Papi (hey, I'm from Boston, what can I say?).

But Win Phone 7 emerged in the worst possible environment. The iPhone is legend, the Droid has gravitas and the Blackberry is the basic workhorse of the enterprise market. No wonder there were no huge lines for the new Windows Phone, which only sold 40,000 in its first day. While that is no true slouch, the phone generated nowhere near the frenzy of the iPhone.

Microsoft has been at the phone game a long time and has more patience than Mt. Sinai Hospital.

My guess? Like ERP, the mobile phone arena is a market Microsoft will never truly rule, but it is devoting enough resources for a credible entry and a decent chunk of the space.


What say you, wise consumer of all things digital? What should Microsoft do to stand out in the mobile phone market? Send e-mail from the device of your choice to dbarney@redmondmag.com.

Posted by Doug Barney on 11/19/2010 at 1:18 PM


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