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Ballmer Hot on Windows Phone 7

While it been in the space for more than decade, Microsoft is a mere footnote in the world of mobile devices. Steve Ballmer hopes and expects that Windows Phone 7 will change all that. I saw a quick demo from a Microsoft employee showing his personal device, and it looked way slicker than past Windows phones. But the iPhone, Droid and Blackberry get slicker with each new rev.

Ballmer talked up the new mobile OS at last week's financial analysts meeting. It's not just about the phone features, Ballmer argues, but the back end. The idea is for the phone to access one's "personal cloud" where key files are securely stored, in this case, using Microsoft's Skyline storage service. Microsoft is also looking to have Skyline pre-installed on new Windows 7 PCs.

I recently broke down and bought a new Blackberry, and it is worlds above the three-year-old phone I killed with a dip in the ocean. But I've got to tell ya, there is nothing remotely sexy about the Blackberry. Guess I should have sprung for the iPhone, which I'll get next time I kill my Blackberry with salt water!

Does Microsoft have a shot at the mobile phone market? Tell us why or why not at dbarney@redmondmag.com.

Posted by Doug Barney on 08/02/2010 at 12:21 PM


Reader Comments:

Mon, Aug 9, 2010 AS147 Australia

No memory card support !? I suppose I can see that would be the case qwhen you add everything up I but have never seen it reported anywhere. Do you have any reference you can share to confirm this? In terms of your content going through through the MS cloud before it gets onto your device I can't see that being the case. Whilst you need to use Zune software to synchronise with your device I would have thought that Zune will sync content from your local PC as well as from the content you have copied from your PC to skydrive. Again I'd appreciate any confirmation. Regarding no Baidu search in Chine, I suspect you will see them make an exception otherwise I can expect it to be poorly received in that country. Regarding webkit browsers - too much is made of these. All the browsers safari, skyfire, opera. IE etc all have their limitations and they all have a way to go to get to a decent browsing experience. They need to be fast (skyfire is fast but has other limitations), play flash (most browsers don't natively support this), support pinch to zoom (the latest versions of Opera mobile don't!!) etc....

Tue, Aug 3, 2010 JoJo SF

It has now become obvious that Windows Phone 7 will not survive. Pretty interface aside, it has no compelling features. It has big problems from being a version 1 product, and lots of missing features. It has no WebKit browser, which is standard on every other platform (its IE7 mobile browser won't be as good). It is isolated on phones, and can't be used on the new "slate" products. If that wasn't enough, the closed nature of the platform will deter previous Windows Mobile fans (as Bill Stone said 2 posts above this), and it will also inhibit the platform's expansion in China, where they often want to modify OSes to add Baidu Search and services. Windows Phone 7 is a dead duck platform. OEMs and network carriers are wasting their time with it.

Mon, Aug 2, 2010 Karl Compton Houston, TX

Doug, the Blackberry may not be sexy, but it is reliable and very highly functional. For a personal phone, it probably isn't the best choice, but for business, it is still unbeatable when paired with the BES. I'm lusting after the possibly-mythical touch-screen slider rumored for the fall. Touch screens are cool, but a flat piece of glass will never be a decent substitute for a real Blackberry keyboard.

Mon, Aug 2, 2010 Bill Stone Iowa

I believe I have had every version of win Mobil. For Microsoft to say Win phone 7 won’t allow my own flash card or to be able to browse the phone from my own computer so I could put my own songs on or grab my own PICS without going through their network really rubs me wrong. They are bound and determined to lose long time customers like myself.

Mon, Aug 2, 2010 Greg NC

I think that Microsoft does not get it. I do not wish to be married to GPRS. I want full stand alone funcality on all software. I do not want my minuts consumed by map updates on the go when a map can be stored on a memory card for free. This is anathma to cellular providers as it cuts their cash flows. I don't like wasting money. So long as MS and their ilk cater to the airwave vendors and not the consumer they are going to loose.

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