News

Windows 8 Logo Goes Metro

Microsoft unveiled and explained how it devised its new logo for Windows 8 today.

The intention of the design was to reflect the new Metro-style user interface seen in Windows 8, while staying within logo traditions used for past Windows products, ranging from Windows 1.0 to Windows 7, according to Sam Moreau, Microsoft's principal director of user experience for Windows. The new design has lost the multicolored panes and flag-like aspects seen with earlier logos, he explained, in a blog post.

New Windows 8 logo
The new Windows 8 logo.

The new logo is squarer and flatter than recent iterations, much like the Windows 8 user interface itself. Microsoft has previously explained that the Metro UI used in Windows 8 was designed to make it easier to access to programs that were getting buried in the start-screen menu system. Microsoft made the access more direct through its tile-like UI in Windows 8, while also facilitating touch interactions.

With regard to the font used in the logo, Moreau said that Microsoft is using "the International Typographic Style (or Swiss design) that has been a great influence on our Metro style design philosophy." He said the font is typically used to indicate directions in subways and airport terminals.

About the Author

Kurt Mackie is senior news producer for 1105 Media's Converge360 group.

Featured

  • Spaceflight Training in the Middle of a Pandemic

    Surprisingly, the worldwide COVID-19 lockdown has hardly slowed down the space training process for Brien. In fact, it has accelerated it.

  • Surface and ARM: Why Microsoft Shouldn't Follow Apple's Lead and Dump Intel

    Microsoft's current Surface flagship, the Surface Pro X, already runs on ARM. But as the ill-fated Surface RT showed, going all-in on ARM never did Microsoft many favors.

  • IT Security Isn't Supposed To Be Easy

    Joey explains why it's worth it to endure a little inconvenience for the long-term benefits of a password manager and multifactor authentication.

  • Microsoft Makes It Easier To Self-Provision PCs via Windows Autopilot When VPNs Are Used

    Microsoft announced this week that the Windows Autopilot service used with Microsoft Intune now supports enrolling devices, even in cases where virtual private networks (VPNs) might get in the way.

comments powered by Disqus

Office 365 Watch

Sign up for our newsletter.

Terms and Privacy Policy consent

I agree to this site's Privacy Policy.