News

Novell Sues Over Microsoft Marketing Campaign

Taking issue with Microsoft Corp.'s claims about NetWare 6 in a recent marketing campaign, Novell Inc. filed suit against Microsoft this week in federal court in Salt Lake City.

Coinciding with Novell's recent launch of NetWare 6, Microsoft sent Novell customers a marketing piece shaped like a cereal box with the label "Microsoft Server Crunch."

Statements on the cereal box marketing piece included:

  • "What's the expiration date on that NetWare platform?"
  • "As a result of the recent Cambridge Technology Partners merger, Novell is shifting its focus from software development to consultancy services."
  • "You're left with a server platform without full support of its manufacturer. Which means increasing costs as it rapidly becomes obsolete, forcing you to implement time-consuming retrofits."

    Novell says the statements are false and misleading and violate federal and state law.

    "Microsoft has tried to create a fictitious end of life for NetWare to create fear and uncertainty within Novell's customer base and to discourage future customers from doing business with Novell," Stewart Nelson, Novell executive vice president and CEO, said in a statement.

    Novell's statement also quoted IDC analyst Dan Kusnetzky predicting that Novell's NetWare will be a player in the server operating environment market throughout IDC's current forecast period, which stretches through 2005.

    Microsoft spokesman Jim Dessler says Microsoft sent out a clarification letter to the customers who received the cereal box promotion in response to a formal letter from Novell last month demanding a retraction.

    "Apparently this wasn't satisfactory," Dessler said. "We are presently reviewing this suit and will respond accordingly. Hopefully, they viewed this effort [the clarification letter] in good faith."

    In other legal Microsoft-related news, Dessler said Microsoft is expecting a ruling on Tuesday from the U.S. Supreme Court on its appeal in the antitrust case. Simultaneously, Dessler says Microsoft and the government are negotiating under the new district court order to reach a settlement in the next few weeks.

  • About the Author

    Scott Bekker is editor in chief of Redmond Channel Partner magazine.

    Featured

    • Populating a SharePoint Document Library by E-Mail, Part 1

      While Microsoft doesn't allow you to build a SharePoint Online document library using e-mail, there is a roundabout way of getting the job done using the tools that are included with Office 365. Brien shows you how.

    • Microsoft Previews New App Reporting and Consent Tools in Azure AD

      Microsoft last week described a few Azure Active Directory improvements for organizations wanting to connect their applications to Microsoft's identity and access service.

    • Free Software Foundation Asks Microsoft To Release Windows 7 Code

      The Free Software Foundation this week announced that it has established a petition demanding that Microsoft release its proprietary Windows 7 code as free software.

    • Managing Multiple Remote Connections in One Place with mRemoteNG

      If you're juggling multiple remote connections daily, this is the utility for you. Brien walks through the steps to use mRemoteNG, from installation to deployment.

    comments powered by Disqus

    Office 365 Watch

    Sign up for our newsletter.

    Terms and Privacy Policy consent

    I agree to this site's Privacy Policy.