Microsoft Takes Aim at Privacy
- By Peter Varhol
- 07/24/2007
Microsoft announced Sunday that it was taking new steps to
protect
consumer privacy in the areas of Web search and online advertising. Specifically,
the company said it would make all Web search query data
anonymous
after 18 months on the Microsoft Live Search service.
Peter Cullen, Microsoft's chief privacy officer, said that the company plans
to store customer search data separately from data tied to personal data such
as names, e-mail addresses or phone numbers. Through this separation, the company
intends to ensure that no unauthorized correlation of these types of data can
be made, as was done last year with data from AOL.
Last, Cullen said that it also will permanently remove user identification
data stored in cookies.
What are your thoughts on Microsoft's new position on privacy? Tell me at [email protected],
and in the spirit of privacy please note that we may use your response in future
newsletters.
Google Sets Conditions for Wireless Spectrum Auction
Google has committed
$4.6 billion to participate in the upcoming auction of wireless spectrum
conducted by the FCC, as long as certain conditions are met. Google is asking
the commission to ensure that third parties will be allowed to resell services
over the network, and that users would be able to download any applications
or content they want, as well as be able to buy a phone and use it on any network.
I confess that as a consumer I appreciate the position that Google is taking,
but I'm not sure it should be imposed on all participants in the spectrum auction.
If you'd like to read more about the old-versus-new debate in telecom from
someone who has lived it (at AT&T Bell Labs and as a consultant), check
out David Isenberg's Web site at www.isen.com.
Do you support Google's proposed conditions for the wireless spectrum auction?
Let me know at [email protected].
BigLever and Telelogic Team on Model-Driven Development
BigLever Software and Telelogic yesterday announced
an integration of the companies' model-driven development (MDD) and software
product line (SPL) technologies.
Enterprises producing product families can share code and features using the
capabilities of Telelogic's Rhapsody and BigLever's Gears. Rhapsody lets engineers
design not only software but complete hardware-software systems, while Gears
lets them define individual offerings in a product family and tag the MDD models
with definitions that help in building individual products.
Do you use unified modeling language or MDD in building systems and software?
I'd like to hear about your experiences. Reach out to me at [email protected].
Strangeloop Networks Announces $11.5 Million in Funding
Strangeloop Networks has announced the receipt
of $11.5 million from a private investment source, according to the company.
The company's AppScaler network appliance uses heuristics discovered by company
engineers for speeding up the performance and improving scalability of ASP.NET
applications in production.
I don't usually pay much attention to who gets VC money, but I'm intrigued
by Strangeloop's technology. Many application optimization vendors claim that
tuning and scalability testing must be done during the application development
lifecycle, not in production. If Strangeloop has a robust production solution,
it would change the dynamics of Web application development.
Mailbag: Renting Windows 7?, Windows by the Numbers
Doug reported
yesterday on Microsoft's plans for Windows
7 -- mainly, that it will run in 32 or 64 bits, and that it may be sold
on a subscription basis. Most of you don't seem too keen on the prospect of
renting your next OS:
Rent an OS? Wow. Outside of work, Windows seems less important now. With
a subscription model, here comes SusE or OS X.
-Will
I would not rent my OS and Microsoft should go 64-bit only.
-Nicholaus
No, I personally would never rent my OS. Additionally, we work with a
lot of SOHO clients (five to 25 users), and I can't think of any one of them
who would want to rent theirs.
I was really hoping Vista would be the last 64-bit OS. It is a real pain
from the management side to have to deal with so many different packages (Home,
Home Premium, Business, Ultimate) and even more of a pain when the 32-/64-bit
is thrown in. The only reason I can see for running a 32-bit OS is to be able
to run 16-bit software, since almost all 32-bit apps work just fine in 64-bit
Vista.
-Joseph
My vote would be for Microsoft to go pure 64-bit, with an option for 128-bit
(hey, there are two-and-a-half years of hardware development out there!).
Just say NO to renting the OS. OK, I really HATE paying subscriptions
for anti-virus updates, software maintenance, etc. MS would have to give a
VERY compelling reason to pay a subscription fee for the OS. With AV subscriptions,
there are hourly if not daily improvements to the product. What benefit would
I receive for paying for a OS subscription?
-Thomas
I believe that operating systems should not be on a subscription basis.
If Microsoft wants to include services that have already been a subscription
service, I believe that the subscription services made available should be
based on the level of OS that a person has. For instance, with Windows Vista
Ultimate, all levels of subscription services should be available on a trial
basis. And if each of the services do not get used, once the free trial expires,
then a grace period of 14 days starts with reminders that these services need
to be either subscribed to or bought. Otherwise, after the 14 day grace period,
they should be automatically deleted from the operating system.
I also believe that whether it comes in both 32-bit and 64-bit or just in
64-bit depends on the level of technology available in 2010. But the way that
consumers are with new products, especially with new OSes, in the first 12
months people will be staying with their current OS and wait for most, if
not all, bugs to be ironed out, and for third-party software and hardware
parties to catch up with that new OS. Once ALL computer components have gone
over to 64-bit, then and only then should the OS go fully to 64-bit. I also
believe when that day does come -- which it eventually will, since most CPUs
are now 64-bit -- that OSes should have code in it to be backward compatable
with Vista (all versions) and XP (all versions).
-Michael
I can see two sides to this argument. We buy the telephone (hardware)
but pay for the dial tone (software) every month. From that standpoint, we
shouldn't pay more than a few bucks a month. My computer is 6-years-old and
came with 98SE installed, which sold for about $100 for the upgrade or $200
for the full version. On that basis, I shouldn't have to pay more than $2
to $3 a month. Even assuming I upgraded after four years (which is about right)
my cost should be about $4 a month.
On the flip side, I buy a $400 laptop from Wal-Mart to take in the car
when we're on vacation. That's the only time it's used. I have to pay $4 a
month to have it sit in a closet?
-Tom
And it looks like our timeline of Windows versions -- "Windows 95 was
4, 98 was 5 and XP was 6" -- was wrong:
Windows 7? Wait a second, if Windows 95 was 4, 98 was 5 and XP was 6,
then what was Windows 2000?
-Pat
If Win95 is version 4, 98 is version 5, and XP is version 6, what is Vista?
Version 6.5?
-Anonymous
Doug, I'm sure you've been inundated with messages like this already,
and it's irrelevant to the article...but your facts are wrong.
Win95 was version 4. Win98 was version 4.1. WinME was version4.2. Win2K
was version 5. WinXP was version 5.1. WinVista is version 6. Which would indeed
make the next MAJOR version of Windows version 7. Oops.
-Jon
Windows 95 was 4.0, and 98 was 4.1, Windows 2000 was 5, XP is 5.1, and
Vista is 6. Just thought you might want to know.
-Tom
I think your version history is a bit off. It should be:
NT 3.1
NT 3.5
NT 4
Windows 2000 = NT 5
XP = NT 5.1
Vista = NT 6
To verify, open a command prompt and type "ver."
-Mike
Wrong, wrong, wrong. Windows NT 4.0 was Windows 4.0(!) Windows 2000 was
5.0. Windows XP was 5.1 Vista is Windows 6.0.
MS has already said that Vista and Server 2008 (6.1?) will be the last
32-bit versions of Windows. A bit more research next time, perhaps?
-Paul
Are you really that unaware of the versioning scheme of Windows?
Window NT 4 was 4, Windows 2000 is 5.0, Windows XP is 5.1, Windows Server
2003 is 5.2, Vista is 6, not sure about Windows Server 2008 (might be 6.1)
and that will be followed by Windows 7. No one cares about any version number
of the 9x line of Windows.
-Sven
Join the fray! Leave a comment below or send an e-mail to [email protected].
About the Author
Peter Varhol is the executive editor,
reviews of Redmond magazine and has more than 20 years of experience as a software
developer, software product manager and technology writer. He has graduate degrees
in computer science and mathematics, and has taught both subjects at the university
level.