Of Profit and Pickles
OK, so maybe Licensing 6.0 wasn't such a stupid idea after all.
No relationship is perfect, right? Auntie had to remind herself of this
last month, when Fabio sidetracked a perfectly reasonable discussion of
the best way to organize the refrigerator by dropping a copy of the July
2002 MCP Magazine
in her lap. “You’re not always right, Ms. Know-It-All,”
was his comment on my perfectly
splendid column in that issue
. As you may recall, that was the one
where, joining the rest of the International Union of Pundits, I predicted
dark things about Microsoft’s attempt to coerce enterprise customers into
its Licensing 6.0 scheme. This didn’t so much trump our little argument
as sidetrack it, because the infuriating one pointed me at the Microsoft
Investor Relations Web site (www.microsoft.com/msft/
and refused to say another word about his peculiar notions of pickle storage.
You’ve got to hand it to Microsoft—it’s not shy about sharing its financial
results. You can download spreadsheets and documents and even PowerPoint
presentations laying out all the details. Here’s the first fact to keep
in mind about the colossus of Redmond: Its gross revenue for the three
months ending Sept. 30, 2002 (the period during which Licensing 6.0 became
mandatory) was $7.746 billion. That’s billion with a “B” or, to put it
in terms that may be more comfortable for computer folks, gigabux. Let
me translate that for you. Microsoft collected about $2,000 per month
for every MCP on Earth.
And where did the money come from? Thirty-seven percent from Windows
clients, 29 percent from the “Information Worker” category (primarily
Office), 21 percent from Windows servers and about 13 percent from everything
else. Office income, in particular, was up 26 percent from the prior year,
fueled by “strong demand for Office XP through volume licensing programs.”
That’s not a number that indicates corporations walking away. It appears
that, faced with the choice of buying or switching, enough companies chose
to buy, giving Microsoft yet another record quarter.
It’s fun (and sometimes scary) to ponder some of the other financial
facts you can ferret out of the Microsoft Investor site:
MSN is up to 9 million subscribers and bringing in a tidy $400
million or so per quarter (up 23 percent from the previous year). Not
bad for a service that was widely seen as sure to be crushed by AOL.
Home and entertainment revenues were huge—close to a billion dollars—in
the quarter when Xbox launched a year ago. Since then, that part of the
business hasn’t done so well, with revenue down to less than half that
for the most recent quarter.
For all the noise that Microsoft makes about Pocket PC, it accounted
for a minuscule (in Microsoft terms) $17 million revenue in the quarter.
Although revenue was up 26 percent from the previous year, the cost of
revenue was up 36 percent. The increased emphasis on MSN, consulting and
the Xbox all contributed to driving up costs.
The bottom line: Microsoft has just more than $40 billion in cash and
But reading the earnings announcements, slides and so on leads your dear
Auntie to another conclusion: Microsoft isn’t feeling complacent about
all that success. While Windows and Office accounted for 87 percent of
the income, including that yummy boost from Licensing 6.0, the executives
spend a lot of time talking about other aspects of the business. MSN,
the recent purchases of Great Plains and Navision, Microsoft consulting
and home entertainment are the areas that appear to be capturing the interest
of management as of late.
So perhaps they ought to get some of yours? Where’s the MCXbox credential,
More seriously, if these bets are right, the smart people will make plenty
of money consulting on Microsoft business applications.
By the way, the pickles go on the second shelf from the top, not on the
door. Everyone knows that.
Em C. Pea, MCP, is a technology consultant, writer and now budding nanotechnologist who you can expect to turn up somewhere writing about technology once again.